The Top 5 Marketing Technology Challenges Marketers Will Face
The amount of data collected, stored, processed, analysed and used to re-target customers, the problems associated with these data-related efforts are that it needs to be managed more and it is only becoming more difficult to use
What Approach To Selling Is Needed For Different Income Groups Of Consumers?
Marketing to different income target groups must require a targeted approach, rather than all having one set of methods to go by.