Marketing technology MarTech is so popular, but what is it doing?
Although the marketing technology MarTech is becoming more and more influential and important in marketing, many enterprises have specialized in MarTech, but as a relatively new type of work and category, what is MarTech's job responsibility? What on earth is it doing? What is the function?
Three Key Points That Marketers Want Martech suppliers to improve
Improvements in customer experience, use and handling of data, ability to automate processes, use of ai and machine learning